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      新聞動態

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      網站建設后能通過哪些方式來獲取利潤

      更新時間:2019-03-08 點擊數:1444

      企業在進行網站建設的前期是需要一定的投入的,比如域名、服務器的購買、人工成本等等。其實這些對于企業來說都算是投資,前期的投入不算什么,關鍵是后期網站能夠為企業帶來多少的利潤。但是網站也分好幾種類型,不同類型的網站能通過什么方式為企業帶來利益呢?

      首先是視頻網站,相信每人每天都會花一定的時間來看視頻,或短視頻或電視等等。 那作為一種能夠直接切迅速傳播信息的方式,企業能夠在視頻中插入廣告,那就可以得到不菲的廣告費用。但是視頻網站建設的成本要比其他類型的高很多,因為視頻本身的內存大,這就需要服務器帶寬傳輸了,否則視頻加載會很慢,影響到用戶體驗。

      其次就是企業媒體類網站,中小型的媒體類網站不比那些平臺類的媒體,中小型媒體網站一般都會專門做某個行業,比如軍事類的、美容類的,專攻某個行業,以做到行業內的翹楚,但現在還有許多的行業沒有進行網站建設的,這或許也是企業們的一個機會來彌補這些行業媒體網站的空白。媒體類網站的獲利方式通常也是通過廣告,比如常見的橫幅或是右下角的圖片漂浮,頁面內容中插入的廣告等。

      再者是培訓類網站,由于網絡具備信息共享的優勢,大家的知識獲取渠道明顯擴大了,難度也降低了很多。只要愿意學隨時隨地都能夠學到想學的東西,這也促進了培訓類網站悄然興起。企業如果有知識分享,可以進行網站建設在網絡上提供一些視頻或者文字形式的教程或線上教學來獲取利益。

      最后便是商城類網站,以上基本都是通過廣告或者其他形式來間隔得到利潤。而商城是可以實現線上下單和支付的功能,這等同于人們在實體店買東西一樣,只是貨物需要通過物流的形式和一定的時間才能拿到。企業能夠進行商城網站建設其實也是可以省去中間商的環節,不僅商品的價格不用定得太高,還能讓用戶享受到在線下單的優惠。



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